Making money online has never been more accessible, especially for Nigerians in their 20s to 40s who are looking to boost their income. Affiliate marketing stands out as one of the best ways to earn online, thanks to its flexibility and high earning potential. Whether you’re a student, freelancer, entrepreneur, or full-time worker, affiliate marketing offers something for everyone.

In this article, we’ll explore the different types of affiliate marketing you should know in 2025. But first, let’s break down what affiliate marketing is, its key benefits, and how you can start earning with Selar’s affiliate network, which offers high commission rates and a wide range of products and services for just ₦3,000.

What is affiliate marketing?

Affiliate marketing is a way to earn money by promoting products or services. You earn a commission whenever someone purchases through your unique referral link. It’s like being a middleman between the seller and the buyer—you recommend a product, and if someone buys it, you get paid.

Here are five strong benefits of affiliate marketing:

1. Affiliate marketing has low startup costs

Unlike traditional businesses, affiliate marketing doesn’t require huge investments. All you need is a computer or smartphone and an internet connection. With Selar, it’s even easier to start with our token fee of just ₦3,000  to join our affiliate network.

2. Affiliate marketing gives you flexibility and freedom

You can work from anywhere and at any time. Whether you prefer working late at night or early in the morning, affiliate marketing fits into your schedule.

3. Affiliate marketing offers a high earning potential

With the right strategy, you can make significant income. For example, Emmanuel, one of Selar’s affiliates, uses Selar’s tools to earn $5,000 monthly by promoting digital products online.

4. Affiliate marketing gives you a wide range of products and services

Affiliate networks like Selar provide access to diverse products, from online courses and ebooks to event tickets and coaching services. This means you can choose products that align with your interests.

5. Affiliate marketing is highly scalable

Once you’ve mastered affiliate marketing, you can scale it by promoting multiple products or exploring new niches. The possibilities are endless.

If you’re ready to get started, join Selar’s affiliate network today and explore products that match your audience for just ₦3,000. You’ll have access to high commissions and the tools you need to succeed.

5 types of affiliate marketing you should know in 2025

Affiliate marketing isn’t a one-size-fits-all approach. There are various types you can explore depending on your strengths and audience. Here are five popular ones:

1. Content-based affiliate marketing

This involves creating blog posts, YouTube videos, or social media content to promote products. For example, Millicent Bundi, a Kenyan entrepreneur, uses Selar to teach people how to make money online through ebooks and courses. By sharing helpful content, she inspires trust and drives sales.

Content-based marketing thrives on building authority and trust. The more value you provide to your audience, the more likely they are to act on your recommendations. From detailed product reviews to “how-to” guides, this type offers endless possibilities for creativity.

This style is best for content creators, bloggers, and influencers.

2. Influencer affiliate marketing

If you have a strong social media presence, this type is for you. You can promote products directly to your followers using affiliate links. Influencers often partner with brands to share product reviews, tutorials, or live demonstrations.

The power of influencer marketing lies in its ability to leverage personal connections. Followers trust influencers because of their authentic engagement, making them more likely to purchase recommended products.

This style is best for social media influencers with an engaged audience.

Read: What’s the difference between affiliate marketing and influencer marketing?

3. Email marketing affiliates

Email marketing is a powerful tool for promoting affiliate products. By building an email list, you can send targeted recommendations to your subscribers. For instance, you can share exclusive discounts or product launches to encourage purchases.

With the right email strategy, you can maintain a direct line to your audience, making sure your promotions reach their inboxes. Adding personalization and valuable insights can make your emails more effective.

People with access to email lists or those willing to build one would win at the style of affiliate marketing.

4. Niche affiliate marketing

This involves focusing on a specific niche, like health, tech, or personal development. Promoting products tailored to a niche audience often results in higher conversions because your audience is already interested in the topic.

Niche marketing works well because it allows you to position yourself as an expert. Whether you’re passionate about fitness gadgets or digital marketing courses, this focused approach can create a loyal customer base.

Experts in a specific field or those with niche-focused platforms excel at this style of affiliate marketing.

5. Paid advertising affiliates

This type involves running ads on platforms like Google, Facebook, or Instagram to promote affiliate products. While it requires an upfront investment, it can generate significant returns if done right.

Paid advertising allows you to target specific demographics, ensuring your promotions reach the right people. From crafting compelling ad copy to designing eye-catching visuals, this method demands creativity and analytics skills.

If you are skilled in marketing and understand paid advertising or willing to invest in it, then you should look into adopting this style of affiliate marketing. 

How do I know which one is right for me?

Choosing the right type of affiliate marketing depends on your skills, audience, and resources. Here are some steps to help you decide:

• Identify your strengths

Take a moment to assess your skills and interests. Are you good at writing or creating videos? If so, content-based affiliate marketing could be a great fit. Do you have a large social media following? Then influencer marketing might be ideal for you.

• Understand your audience

Think about the needs and preferences of your target audience. For example, if your audience consists of young professionals, they might appreciate productivity tools, online courses, or career development resources. Aligning your affiliate marketing strategy with their interests increases the chances of success.

• Start small and experiment

You don’t have to commit to one type of affiliate marketing immediately. Try out different approaches to see what works best for you. Experimentation will help you understand what resonates with your audience and fits your style.

• Use tools that simplify the process

Platforms like Selar offer everything you need to kickstart your affiliate marketing journey. With Selar, you gain access to a wide range of products and services, user-friendly tools, and high commission rates. Take advantage of such resources to ease your entry into the affiliate marketing world at ₦3,000 only.

Affiliate marketing is one of the most effective ways to make money online in 2025. Whether you’re a content creator, influencer, or someone looking to explore new opportunities, there’s a type of affiliate marketing for you. 

Selar’s affiliate network is an excellent starting point if you want to dip your toes into online earning. It’s simple, affordable, and offers a wide range of high-commission products to promote.